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Race for ratings between channels: Who is wining and who is lagging behind?

01:49 AM | 24 Nov, 2017
Race for ratings between channels: Who is wining and who is lagging behind?
Television Rating Points or commonly known as TRP’s determine what TV channel was seen most during which slot. The ratings are recorded by media rating agencies. In Pakistan, however, only one such agency is working, named Kantar Media. These ratings are crucial for the survival and profitability of channels as they provide the basis for advertising tariffs.

A trend is seen in Pakistan that every channel claims to be either the 'No. 1 channel' or 'biggest News channel'. We at Daily Pakistan are determined to bring you the average ratings of different news channels each week, to give you an insight which program or channel is being watched the most.

Last week, Geo topped the TRP rankings. TRP Data, analyzed by Daily Pakistan suggests that from 13 November to 16th November, during the peak hours Geo was the most watched News channel. Which was the second most watched channel? To know this follow the chart:

Ratings of Channels during News Hour


 

Although public favoured the News bulletin on Geo, program 'The Reporter' on Ary News won the race of highest TRPs with Geo's 'Report Card' and Dunya's 'Nuqta-e-Nazar' on 2nd and 3rd highest ratings respectively:



 

From 8:00-9:00 pm the competition was tight, however, Hamid Mir with 'Capital talk' on Geo and 'Bol Bol Pakistan' on Dawn News remained on top through the week:



 

9:00-10:00 pm is the News hour in Pakistan. The time slot is pretty important as is considered as the peak of the peak hour. The data obtained and analyzed by Daily Pakistan suggests that Geo and Ary were successful in getting the attention of public this week from 9:00 to 10:00 pm:



The data shows a change of choice in public depending on the news program or news hour. However, by looking at data it's safe to say Geo and Ary remained the top two channels in TRP table. Stay tuned for this week's reveal.

 

 

 

 

 

Editor - Daily Pakistan Lifestyle.

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Pakistani rupee exchange rate against US dollar, Euro, Pound and Riyal - 23 February 2024

Pakistani rupee remains stable against US dollar and other currencies in the open market on February 23, 2024 (Friday)

US Dollar rate in Pakistan

In the open market, the US dollar was being quoted at 279.5 for buying and 282.45 for selling.

Euro comes down to 301 for buying and 304 for selling while British Pound rate stands at 351.5 for buying, and 355 for selling.

UAE Dirham AED hovers at 75.95 whereas the Saudi Riyal saw slight increase, with new rates at 74.25.

Today’s currency exchange rates in Pakistan - 23 Feb 2024

Source: Forex Association of Pakistan. (last update 09:00 AM)

Currency Symbol Buying Selling
US Dollar ‎USD 279.5 282.45
Euro EUR 301 304
UK Pound Sterling GBP 351.5 355
U.A.E Dirham AED 75.95 76.7
Saudi Riyal SAR 74.25 75
Australian Dollar AUD 181 183
Bahrain Dinar BHD 743.88 751.88
Canadian Dollar CAD 207 209
China Yuan CNY 38.89 39.29
Danish Krone DKK 40.38 40.78
Hong Kong Dollar HKD 35.76 36.11
Indian Rupee INR 3.37 3.48
Japanese Yen JPY 2.1 2.18
Kuwaiti Dinar KWD 908.79 917.79
Malaysian Ringgit MYR 58.60 59.2
New Zealand Dollar NZD 171.68 173.68
Norwegians Krone NOK 26.43 26.73
Omani Riyal OMR 726.53 734.53
Qatari Riyal ‎QAR 76.76 77.43
Singapore Dollar SGD 207 209
Swedish Korona SEK 26.53 26.83
Swiss Franc CHF 317.87 320.87
Thai Bhat THB 7.79 7.94

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