Karachi- April 22nd 2017- Knorr, one of Pakistan’s most loved culinary brands, in collaboration with Karachi Chefs at Home, organized the first ever KCH Chef Fest that was held at Karachi’s Majestic Marquee today, The cooking extravaganza gave food enthusiasts and renowned chefs of the city an opportunity to connect, mingle, and learn cooking tips and tricks in a highly entertaining setting.
Speaking about the event, Butool Rizvi, the Senior Brand Manager for Knorr Pakistan said, “Knorr believes in bringing out the expert in every amateur cooking enthusiast, giving them an opportunity to shine every time they indulge in their passion. The first ever Knorr KCH Chef Fest is a step in providing that to all these confident, and talented women. We also feel there is a dearth of positive and safe recreational avenues for women in Pakistan as well, and festivals like these can provide a much required relief and entertainment.”
The event was anchored by popular celebrity host Kiran Khan and featured cooking classes by social media influencer home chefs, a highly riveting live cooking competition, Q & A sessions with popular chefs, and a grand masterclass by Chef Zarnak Sidhwa, the official brand ambassador for Knorr Pakistan. Other popular guests included veteran TV star Rubina Ashraf and Chef Samina Jalil, while Chef Shireen Anwer joined in via a video message.
Saba Mohsin Sheikh, the founder of Karachi Chefs at Home, said, “Karachi Chefs at Home was an idea conceived with unassuming intentions and today it has grown to become a 100,000+ member community of like minded people who love to cook. Knorr has always supported us from the very beginning, and the Knorr KCH Chef Fest is another memorable chapter in this very rewarding journey.”
Knorr is a 180-year-old international culinary brand, that has been in Pakistan for the last 25 years. The brand is a household name today with a wide product range, that includes noodles, cubes, sauces, crispy fried chicken mix and nuggets mix.