Lahore (Web Desk) – Do you want to watch Pakistan’s biggest fashion event from the best front row seats available? You don’t have to be an A-lister or a fashion designer – all you have to do is click on their ad!

This is how it works: Sunsilk is running an online ad on many websites, including this one. All you have to do is to click on that ad and it will take you to this page. From here you just have to answer a simple question about fashion, and if you answer correctly you get a chance to win the front-row seats of the biggest fashion event of the country.


Sounds simple enough if you actually know the answer to the question they ask. Which, by the way, you should know the answer to if you are even slighly interested in fashion. If you aren’t, why would you even want to go there? Ok we get it, for the models.

So, whatever your reason for wanting to go to the PDFC Fashion week, your best bet right now is to click on that ad and answer the question correctly. This is by far one of the most interesting and engaging social media campaign we have seen. Not only has it been able to generate a lot of social media buzz around PDFC Sunsilk Fashion week, but has also been able to engage the most passionate fashion fans to connect with the brand.

If you have clicked on the ad and answered the question correctly, we wish you the best of luck. And if you haven’t been able to click on the ad yet, our sympathies are with you. All the best.