SUKKUR – Clicking selfies for posting them on social media sites in order to keep update loved ones about social activities has become a trend, but sometimes it can go a bit too far.

In the latest incident, a man who was posing at Lenace Down Bridge over River Jehlum lost his life when he fell into the river and swept away by the sudden flow of the water.

Jameel had come to enjoy a picnic with his wife. The local police officials were trying to find his dead body.