KARACHI – The star-studded premieres of Gluco Allahyar and the Legend of Markhor”, the latest animation treat by 3rd World Studios in association with ARY films with main sponsorship partner EBM and conservation partner WWF were recently held in Lahore at Cinestar Township, and in Karachi at Nueplex Cinemas on 30th and 31st January, 2018 respectively.
A number of celebrities along with their kids graced the premiere including Adnan Siddiqui, Faysal Quraishi, Ahsan Khan, Sarwat Gilani, Zhalay Sarhadi, Aamina Sheikh, Hareem Farooq and Ali Rehman Khan, amongst others, and revealed their and their kids’ excitement about the movie. The celebrity kids also took pictures with the Gluco Allahyar and the legend of Markhor movie character cut-outs.
The story revolves around Allahyar (Anum Zaidi) and his animal companions Mehru (Natasha Humera Ajaz), Hero (Azfar Jafri) and Chakku (Abdul Nabi Jamali) as they gather courage and strength to embark on a journey to fight the evil hunter Mani (Ali Noor), and save the endangered species. Written, produced and directed by the talented Uzair Zaheer Khan, the brains behind this exceptional venture. The rest of the voice-overs are done by celebrities including Ali Rehman Khan, Hareem Farooq, Arshad Mehmood, Nadia Jamil, Amjad Chaudhry, Arieb Azhar and Ahmed Ali.
“We have received an exceptional response at the premieres, and we are confident that the movie will get a similar response once it releases nationwide on 2nd February,” stated Salman Iqbal, Founder and President of ARY Digital Network.
Dr. Zeelaf Munir, Managing Director and CEO of English Biscuit Manufacturers (EBM) said, “We are proud to be the official sponsors of the movie that has such a powerful narrative that depicts the importance of wild life conservation, a cause EBM has always believed in and supported”.
“Gluco Allahyar and the legend of Markhor is the best locally produced animated movie in Pakistan so far, and we are thrilled to be associated with it. It has a strong theme, fun and laughter as well as catchy music that makes it a perfect movie for adults and children alike,” stated Jerjees Seja, CEO ARY Digital Network.
Ayesha Janjua, Head of Marketing of EBM said, “Gluco Allahyar and the legend of Markhor is not only a visual treat, but also has a meaningful story-line and a strong lesson for children and adults alike. We are sure the audiences would be able to connect to the movie.”
“It was a surreal feeling to see the audience’s live reaction to the movie at the premiere which has taken us 1.5 years to conceptualize and produce. The credit goes to our entire cast and crew who have worked tirelessly to make Gluco Allahyar and the Legend of Markhor possible,” stated Uzair Zaheer Khan, the CEO of 3rd World Studios.
Gluco Allahyar and the Legend of Markhor is releasing in cinemas across Pakistan under the banner of ARY Films on Feb 2, 2018. – PR
