LAHORE – Samsung on Thursday launched its most advanced mobile series — the Samsung Galaxy S9 & S9+ in Pakistan with an introductory price of Rs103,000 and Rs114,000 respectively.
A glitzy launching ceremony was held at a local hotel in Lahore, where the President Samsung EC Pakistan– Mr. YJ Kim was the chief-guest, accompanied by many Samsung dealers and distinguished personalities.
“The way we use our smartphones has changed as communication and self-expression have evolved,” said Mr. Y J Kim, President Samsung EC Pakistan. “With the Galaxy S9 and S9+, we have reimagined the smartphone camera. Not only do the Galaxy S9 and S9+ enable consumers to shoot great photos and videos anywhere, they are smartphones designed to help them connect to others and express themselves in a way that’s unique and personal to them.”
Mr. Umer Ghumman, the Head of Mobile division Samsung Pakistan and Afghanistan stated: “We are proud to introduce this power-packed device, which promises a whole new world of infotainment and multi-tasking, with powerful global connectivity, for the consumers aspiring to excel in today’s highly competitive and fast-paced world. It empowers and inspires the user to do, what others think they can’t do”.
Today’s cameras are for more than taking pictures – they’re for connecting and communicating. Consumers want a smartphone camera with state-of-the-art technology, so they can express themselves with high-quality images and tools to tell their own, unique story. The Galaxy S9 and S9+ cameras are built with these consumers in mind, with a SuperSpeed Dual Pixel sensor with dedicated processing power and memory to take amazing shots with high photo quality.
The Galaxy S9 and S9+’s camera features include:
• Super Slow-mo: Make everyday moments epic with dynamic, slow-motion video that captures 960 frames per second. The Galaxy S9 and S9+ also offer automatic Motion Detection, an intelligent feature that detects movement in the frame and automatically begins to record – all users have to do is set up the shot. After capturing the Super Slow-mo video, users can select background music from 35 different options or add a tune from their favorite playlist. Users can also easily create, edit and share GIF files with a simple tap in three playful styles of looping to watch the action over and over again.
• Low Light Camera: Good lighting is the secret to any great photo. But often, photos are taken in less-than-ideal lighting conditions and most smartphone cameras have a fixed aperture that can’t adjust to low or bright lighting environments resulting in grainy or washed out pictures. Similar to the way the iris of a human eye expands and contracts, Samsung’s Dual Aperture (F1.5 / F2.4) automatically lets in more light when it’s dark and less light when it’s too bright, taking photos that are crisp and clear.
• AR Emoji: Samsung lets users create an emoji that looks, sounds and acts like them. AR Emoji uses a data-based machine learning algorithm, which analyzes a 2D image of the user and maps out more than 100 facial features to create a 3D model that reflects and imitates expressions, like winks and nods, for true personalization. AR Emoji shares users’ real-life emotions not only in video but also with a range of stickers and uses a standard AGIF file format so users can share their emojis across most third-party messaging platforms.
• Bixby: Samsung’s intelligence platform, integrated into the camera, uses augmented reality and deep learning technologies to provide helpful information about a user’s surroundings. With real-time object detection and recognition, Bixby instantly generates information directly on top of the image that the camera is pointing at. Users can translate foreign languages and currency in real time with Live Translation, learn about their surroundings, purchase products seen in the real world and track calories throughout the day.
The Galaxy S9 and S9+ deliver an enhanced entertainment experience with powerful stereo speakers tuned by AKG, immersive audio with Dolby Atmos® and a refined edge-to-edge Infinity Display– a key staple in Samsung’s design heritage. In addition, the Galaxy S9 and S9+ will come with the new SmartThings app, which unites Samsung’s existing IoT services into one single, smart experience.
