Who is Lubna Cheema? Fake trend targets Umer Cheema after Imran-Bushra marriage story

LAHORE – On Monday morning, people in Pakistan woke up to see a story on Imran Khan in which Umer Cheema – the same investigative reporter who first broke the marriage’s news – claimed that the PTI chief contracted marriage before the completion of Bushra Maneka’s iddat.

Hours later, Cheema found himself at the centre of an embarrassing social media storm followed by a fake trend – #LubnaCheemaPregnancy.

Through the fake Twitter handles of Umer Cheema and his non-existing ‘daughter’, somebody tried to malign the reporter claiming the ‘woman’ was expecting a child out of wedlock.

It quickly became a top trend on Twitter, triggering a barrage of jokes on social media.

To clarify, Umer Cheema has no daughter by the name of ‘Lubna’.

Responding to the shameful trolling, the reporter issued an online warning, which states: “All those busy in hurling abuses through phone calls/social media after the appearance of my story, are being noted. They will be reported to FIA Cyber Crime Wing for further action.”

Cheema’s colleagues, Waseem Abbasi and Ahmed Noorani also jumped in the controversy to find a clue of online perpetrators and pointed the finger at PTI social media workers (or Insafians).

Umer Cheema is an analyst and journalist currently working with The News, and has also worked for ICIJ and appreciated for his work.

Most of the PTI social media users have condemned this trend:

Many criticised Umer Cheema and the propagandists equally:

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