Pakistan’s leading Telecommunications Company is celebrating 25 years of its efforts of spearheading the change in the digital ecosystem of the South Asian country.
Today, Jazz is the country’s largest mobile network operator and an internationally recognized company.
Since its launch in 1994, Jazz has bolstered the growth of digital economy to help individuals reap the benefits of digitalization.
Jazz has always been the largest mobile communication provider in Pakistan with every third mobile user in the country being a Jazz user. The network, since its inception is running on the vision to support the growth of the digital economy of Pakistan. Jazz’s technical superiority is evident given the company has the largest data user base at over 36.5 million, most of whom are using the best-in-class Super 4G technology that has been awarded as the fastest 4G in Pakistan three times in a row by Ookla.
“Jazz was launched with a promise of connecting Pakistan and 25 years on, we empower 60 million Pakistanis through the country’s largest voice and data network, high-speed mobile internet, innovative VAS offerings and financial services,” said Aamir Ibrahim, CEO Jazz. “Our journey has been about focusing on access even in the remotest regions, a customer-centric approach and a commitment to affordable digital tools for all.”
As Jazz celebrates its past achievements & present accomplishments, its eyes are still set on an even more promising future of digital advancement & innovation, where every Pakistani can achieve their dreams and tell the world of their true potential without any limitations.
This is the central thought behind Jazz’s 25 year campaign that commemorates the fact that the telco has always been ahead of its game, however the best is yet to come as it has just gotten started- Abhitousirfshuru’athaiaglay 25 bhisathhain!
For this purpose, a beautiful TVC has been shot in four exquisite locations across Pakistan. The film showcases in a very artistic manner how Jazz has been defying the norms and changing the digital landscape of the country for years and is geared to take on the future with the millennial youth right by its side.
As part of its social media campaign, Jazz users are encouraged to share their vision about Pakistan’s future in the tech ecosystem and the steps needed to further digitalize the country in true sense. The company has also decided to reach out to its loyal customers by invoking nostalgia among people. In two and a half decades of its journey, Jazz users must have unforgettable memories of how Jazz kept them connected with their loved ones, and now is the time to share it with others.
People can share their favourite memory with Jazz; the winner of the best story gets a giveaway from Jazz.
25 Years of Connection & Commitment
Jazz started its operations as Mobilink- a joint venture between Saif group and Motorola in the early 90’s who later sold it to Orascom Telecom, an Egypt-based multinational company. The Company was later sold to VimpelCom Group (now VEON Ltd.), a Russian Company and has remained a part of it till now.
From being one of Pakistan’s earliest startups, Jazz now empowers 1 in 3 Pakistanis through the country’s largest data and voice network, which also plays a key factor in digitally enabling the country’s economy.
With more than 59 million subscribers, Jazz is connecting thousands of people in dozens of cities in Pakistan. Not only is Jazz Pakistan’s leading mobile operator but is also the most significant internet provider in the country with the most extensive data user base of over 35 million 2G, 3G, and 4G subscribers.
