In observance and support of breast cancer issue, Breakout, Pakistan’s fastest growing high street clothing brand has collaborated with Pink Ribbon, the leading charity organization for support of breast cancer patients.
October has been proclaimed as Breast Cancer Awareness month.
The Pink Ribbon donation boxes have been placed at all Breakout stores nationwide throughout October in support of National Breast Cancer Awareness.
The boxes will help cater to the need of medical services for breast cancer and contribute to Pakistan’s first dedicated breast cancer hospital built by Pink Ribbon so that few people will suffer the horror of losing a mother, a sister, a wife or a daughter.
Breast cancer is by far the most common cancer in females in Pakistan, and this is one step closer to technological and medical advancements in the early detection and treatment of this nerve-racking disease.