Samsung pitches real innovations at 2016 MENA Forum

01:18 PM | 21 Feb, 2016
Samsung pitches real innovations at 2016 MENA Forum
LAHORE (Staff Report) - Samsung Electronics Middle East and North Africa (MENA) Sunday unveiled innovation that is making a meaningful difference in people’s lives during the Samsung MENA Forum 2016 in Lisbon, Portugal.

The company highlighted how the intersection of great technology, content and services would shape the future and push boundaries to build an ecosystem that promotes smarter living and a connected future.

“Samsung is recognized for breaking barriers, pushing boundaries and shaping the future through the convergence of great technology, content and services. Our ambition in 2016 is to continue paving the way for meaningful innovation and raising the bar when it comes to delivering pioneering products to the MENA region,” said Mr. Choong Ro Lee, President of Samsung Middle East and North Africa.

Samsung is delivering innovation that matters to the Middle East and North Africa (MENA) region by bringing like minded players in terms of the developer community, major companies, and regional content providers together to bring a smarter, more connected future to the Middle East.

As Samsung continues to deliver meaningful innovation to its customers in the region, the company is also committed to using its technological innovation to contribute to the benefit of society at large.

Speaking of his company’s view on Corporate Social Responsibility, Mr. Lee said, “We believe it’s our responsibility to contribute to the social well being of the MENA community. We have been using our technologies to help enhance the lives of others across the region for almost a decade.”