As the pandemic hit, Pakistan’s e-commerce ecosystem has grown to become a PKR 96 Billion industry after businesses and consumers were forced to go online. This is just one indicator of the immense potential this industry holds and that is what DirAction has tapped into.
Given that Pakistan is a youth-intensive nation, there is untapped potential waiting to be channeled. The youth is brimming with talent, energy, and ideas but is in need of opportunities and direction. With the cost of basic education and necessities, it’s no secret that financial strains are on every family. Unfortunately, the size of our job market is not big enough to meet this increasing demand. This gap can only be filled with roughly 2 million jobs being created annually – which is far from the reality. This brings forth the need for platforms that open more avenues of employment and income generation.
Internet is that one tool that our youth is the fastest in adapting to, so why not make this their strength? Leveraging the potential of e-commerce, DirAction is empowering the youth to become self-sustainable by creating an alternate route for them to achieve financial independence. The company is an e-commerce skill-development and investment firm that dares people to win by equipping them with the right skills and mindset.
With a special focus on youth and women, DirAction is on a mission to make Pakistan one of the largest e-commerce ecosystems in the world. Focusing on the world’s largest e-commerce platforms such as Amazon, Alibaba & e-bay, the company trains individuals to become either an online manager for an existing seller or start their own online businesses. Here is a snapshot of some of the courses they offer.
1. Virtual Manager
This training enables you to learn all necessary skills that equip you enough to become a Virtual Assistant or Virtual Manager of an existing seller on any e-commerce platform such as product research, sourcing & logistics, listing, branding, PPC & ranking. By becoming a virtual manager, you can start earning right away as a freelancer.
2. Wholesale Seller
This program trains you to open your own online store and sell highly profitable top-rated brands. In this training, you learn skills such as how to negotiate for brand approval, master the art of business development, communication, and financial management among others.
3. Private Label
Having your Private Label business means that you start selling products on a given e-commerce platform with your own brand. This program trains you on how to hunt for profitable products and then sell them with your own brand label.
Women With DirAction
Our women are our biggest asset who not only form 48.54% of our nation but also possess natural strengths such as multi-tasking, empathy, and meticulous attention to detail. For Pakistan to become one of the strongest economies and nations of the world, it is imperative for this significant half of our population to be equipped, enabled, and empowered to become effective economic contributors. E-commerce takes away one major problem faced by women – commute. When the future of work is digital, why not make the most of it? The digital landscape can become their biggest strength.
Through a custom-designed program for women, “Women With DirAction”, DirAction equips them with not just the technical skills but also empowers them with an entrepreneurial mindset to start, grow and scale their e-businesses through self-development and entrepreneurship workshops. The ethos behind this training is to build the self-esteem of our women. Women of all ages are eligible to apply.
Additionally, the top graduates of all DirAction tracks will be offered a membership of DirAct Access Club enabling them to either raise investment for their own e-commerce store or become investors themselves to support others.
The registrations for all course tracks are open with early discounts available. For details visit www.dir-action.com or call on 0333-1128731 / 0333-1128732.
To know more, join their Facebook community – ‘E-Commerce By DirAction’ at: https://www.facebook.com/groups/579132080018916
Pakistani rupee's value remained stable against US dollar, Euro, Pound, Dirham, Riyal and other currencies in the open market.
On Monday, the US dollar was being quoted at 285.15 for buying and 287.95 for selling.
Euro rate stands at 309.9 for buying and 310.5 for selling. British Pound GBP rate stands at 359.4 for buying, and 360.05 for selling.
UAE Dirham AED currently hovers around 77.45 while rate of Saudi Riyal stands at 75.82.
Currency | Symbol | Buying | Selling |
---|---|---|---|
US Dollar | USD | 285.15 | 287.95 |
Euro | EUR | 309.9 | 310.5 |
UK Pound Sterling | GBP | 359.4 | 360.05 |
U.A.E Dirham | AED | 77.45 | 77.6 |
Saudi Riyal | SAR | 75.82 | 75.97 |
Australian Dollar | AUD | 187.72 | 188.22 |
Bahrain Dinar | BHD | 759.94 | 767.94 |
Canadian Dollar | CAD | 209.99 | 210.49 |
China Yuan | CNY | 39.78 | 39.88 |
Danish Krone | DKK | 41.95 | 42.05 |
Hong Kong Dollar | HKD | 36.38 | 36.48 |
Indian Rupee | INR | 3.39 | 3.5 |
Japanese Yen | JPY | 1.49 | 1.56 |
Kuwaiti Dinar | KWD | 926.39 | 935.39 |
Malaysian Ringgit | MYR | 60.38 | 60.98 |
New Zealand Dollar | NZD | 173.44 | 175.44 |
Norwegians Krone | NOK | 26.25 | 26.55 |
Omani Riyal | OMR | 742.16 | 750.18 |
Qatari Riyal | QAR | 78.5 | 79.2 |
Singapore Dollar | SGD | 212.45 | 212.95 |
Swedish Korona | SEK | 27.09 | 27.19 |
Swiss Franc | CHF | 325.38 | 325.88 |
Thai Bhat | THB | 8.05 | 8.09 |
The gold remained under pressure as the precious metal moved down despite an upward trend in the international market.
On the first day of the week, the price of a single tola of 24-karat gold stands at Rs217,000 and 10 grams of 24k gold costs Rs186,043
A single tola of 22-karat gold costs Rs170,539, while 21 karat rate for each tola is Rs. 192,325 and the price of 18k gold is Rs164,850.
In the global market, gold prices hover at around $2086, gaining $14.44 on Monday.
City | Gold | Silver |
Lahore | PKR 217,000 | PKR 2,720 |
Karachi | PKR 217,000 | PKR 2,720 |
Islamabad | PKR 217,000 | PKR 2,720 |
Peshawar | PKR 217,000 | PKR 2,720 |
Quetta | PKR 217,000 | PKR 2,720 |
Sialkot | PKR 217,000 | PKR 2,720 |
Attock | PKR 217,000 | PKR 2,720 |
Gujranwala | PKR 217,000 | PKR 2,720 |
Jehlum | PKR 217,000 | PKR 2,720 |
Multan | PKR 217,000 | PKR 2,720 |
Bahawalpur | PKR 217,000 | PKR 2,720 |
Gujrat | PKR 217,000 | PKR 2,720 |
Nawabshah | PKR 217,000 | PKR 2,720 |
Chakwal | PKR 217,000 | PKR 2,720 |
Hyderabad | PKR 217,000 | PKR 2,720 |
Nowshehra | PKR 217,000 | PKR 2,720 |
Sargodha | PKR 217,000 | PKR 2,720 |
Faisalabad | PKR 217,000 | PKR 2,720 |
Mirpur | PKR 217,000 | PKR 2,720 |
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