Nestlé at the Forefront of Water Stewardship Efforts in Pakistan 

01:04 PM | 29 Aug, 2023
Nestlé at the Forefront of Water Stewardship Efforts in Pakistan 

One of the greatest challenges of our times is the sustainable water management. For Pakistan, this is of special concern as it is one of the top 10 countries affected by climate change. As a good water steward, Nestlé Pakistan launched its flagship water stewardship initiative, Caring for Water-Pakistan (C4W-Pakistan), in 2017. This initiative focuses on Agriculture, Communities, and Factories. 

These efforts were accelerated in 2021, with the launch of Nestlé’s Waters Pledge. Under the Pledge, the Nestlé Waters Business is committed to helping create a positive water impact everywhere it operates by 2025. 

Innovative Irrigation Solutions for Farmers

Agriculture is the most water-intensive sector in Pakistan, using over 90% of the country’s water resources (FAO). Over 50% of this is wasted due to mismanagement. To address this issue, Nestlé Pakistan works closely with farmers to promote the use of innovative irrigation solutions. One such intervention is the installation of drip irrigation across 139 acres in Punjab, with expansion in Sindh underway. 

Mustapha Yousaf, a farmer working with Nestlé on drip irrigation believes that compared to conventional flood irrigation, drip irrigation allows for over 30-40% savings in water used. “Not only this, due to optimum levels of irrigation facilitated by the technology,” he iterates. 

Exploring Technological Innovations in Sustainable Water Management with LUMS

Nestlé Pakistan and the Centre for Water Informatics & Technology (WIT) at the Lahore University of Management Sciences (LUMS) have collaborated to develop low-cost smart soil moisture sensors.


Associate Professor and Founding Director of WIT, Dr. Abubakr Muhammad, led the development of the sensors.  “The example of the reduction of water wastage through the smart moisture sensors has been one major success in introducing innovation to combat these challenges,” he iterated. 

Currently operational across 548 acres in Punjab, these sensors read the moisture level of the soil and send data updates to the farmer on which areas they should irrigate and how much. 

In addition to these interventions, Nestlé has developed demonstration sites that showcase best farm practices, serving as lighthouses for practitioners, policymakers, and students at the Pakistan Agriculture and Research Council (PARC) and the University of Veterinary and Animal Sciences (UVAS), Pattoki.

Alliance for Water Stewardship (AWS) Standards at Factories

Muhammad Arshad, Safety, Health, and Environment (SHE) Manager at Nestlé Sheikhupura Factory co-leads the implementation of the Alliance for Water Stewardship (AWS) Standard at the Sheikhupura Factory. AWS is an international standard for freshwater resources that guides organizations to manage water by taking site and catchment-relevant initiatives through stakeholder-inclusive processes. 

“By employing the Alliance for Water Stewardship Standard, we have been able to understand our water consumption and impacts and work towards sustainable water management. This has helped improve our in-house efficiency,” notes Arshad. 

Nestlé Pakistan’s Sheikhupura Factory became the first site in Pakistan as well as the first Nestlé site worldwide to be awarded the AWS Certification in 2017. 

Cleaning and Safe Drinking Water for Communities

Nestlé has developed 6 Clean and Safe Drinking Water Facilities that provide free access to clean drinking water to 60,000 people daily. 

Muhammad Ilyas, a resident of Bhatti Dhilwan near the Sheikhupura Factory, who benefits from these facilities is just one of the many beneficiaries.

“My family and friends now have access to safe and clean drinking water. The incidence of disease has gone down in the Bhatti Dhilwan area,” remarks Ilyas. 

These are just a few of the beneficiaries of the Caring for Water-Pakistan initiative. Nestlé is currently expanding its interventions to realize the Waters Pledge. 

Sarfraz Ali
Sarfraz Ali

The author is working as Editor Digital Media for Daily Pakistan and can be reached @ItsSarfrazAli.


Today's currency exchange rates in Pakistan - Dollar, Euro, Pound, Riyal rates on Sept 23, 2023

KARACHI - Following are the foreign currency exchange rates for US Dollar, Saudi Riyal, UK Pound Sterling, U.A.E. Dirham, European Euro, and other foreign currencies in Pakistan open market on September 23, 2023 (Saturday).

Source: Forex Association of Pakistan. (last update 09:00 AM)

Currency Symbol Buying Selling
US Dollar ‎USD 292 295.15
Euro EUR 317 320
UK Pound Sterling GBP 372.5 376
U.A.E Dirham AED 81.5 82.3
Saudi Riyal SAR 78.55 79.3
Australian Dollar AUD 198 200
Bahrain Dinar BHD 781.13 789.13
Canadian Dollar CAD 220 222.2
China Yuan CNY 40.22 40.62
Danish Krone DKK 42.35 42.75
Hong Kong Dollar HKD 37.93 38.28
Indian Rupee INR 3.57 3.68
Japanese Yen JPY 1.92 1.99
Kuwaiti Dinar KWD 951.03 960.03
Malaysian Ringgit MYR 62.62 63.22
New Zealand Dollar NZD 174.23 176.23
Norwegians Krone NOK 27.87 28.17
Omani Riyal OMR 762.72 770.72
Qatari Riyal ‎QAR 80.69 81.39
Singapore Dollar SGD 217 219
Swedish Korona SEK 26.62 26.92
Swiss Franc CHF 325.12 327.62
Thai Bhat THB 8.31 8.46

Gold Rate in Pakistan Today – September 23, 2023

Today Gold Rate in Pakistan

KARACHI – The price of a single tola of 24-karat gold in Pakistan is Rs 215,800 on Saturday. The price of 10 grams of 24k gold was recorded at Rs185,020.

Likewise, 10 grams of 22k gold were being traded for Rs170,068 while a single tola of 22-karat gold was being sold at Rs198,365.

Note: The gold rate in Pakistan is fluctuating according to the international market so the price is never been fixed. The below rates are provided by local gold markets and Sarafa Markets of different cities.

Today Gold Price in Pakistan - 23 September 2023

City Gold Silver
Lahore PKR 215,800 PKR 2,565
Karachi PKR 215,800 PKR 2,565
Islamabad PKR 215,800 PKR 2,565
Peshawar PKR 215,800 PKR 2,565
Quetta PKR 215,800 PKR 2,565
Sialkot PKR 215,800 PKR 2,565
Attock PKR 215,800 PKR 2,565
Gujranwala PKR 215,800 PKR 2,565
Jehlum PKR 215,800 PKR 2,565
Multan PKR 215,800 PKR 2,565
Bahawalpur PKR 215,800 PKR 2,565
Gujrat PKR 215,800 PKR 2,565
Nawabshah PKR 215,800 PKR 2,565
Chakwal PKR 215,800 PKR 2,565
Hyderabad PKR 215,800 PKR 2,565
Nowshehra PKR 215,800 PKR 2,565
Sargodha PKR 215,800 PKR 2,565
Faisalabad PKR 215,800 PKR 2,565
Mirpur PKR 215,800 PKR 2,565


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