Throughout the years with advancements of media the growth in licensing of channels has increased creating competition amongst media organizations. People have been blinded by the glitz and glamor of media hiding the realities of it. This competition has led to the low quality content which people consume and is based on TRP’s only.
The role of media was not to construct or form ideology but was only to inform, aware and educate people keeping a neutral stance on every topic. People are now talking about #TheMediaWarefare on twitter actively making points how media has been sending subliminal messages altering our thoughts, culture and interests.
Objectifying a specific Gender and creating gender roles:
https://twitter.com/ruhidapk/status/1057273897580666880?s=21
Agenda Setting and Cultivating thoughts:
https://twitter.com/iramfarhanvirk/status/1057272754897125376?s=21
Yet another business opportunity:
https://twitter.com/nomysahir/status/1057269944474308608?s=21
