Selena Gomez to launch her own cosmetic line

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Gomez's upcoming line’s items will include fragrances, bath items, skincare, haircare, soaps, moisturizers, cleansers, incense, nail products, essential oils and other beauty goods.
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In July, the 27-year-old pop star filed for a trademark of her name for cosmetics products reports Hollywood Reporter. In 2011, Gomez launched a namesake fragrance with Adrenalina Inc.
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She has previously collaborated with Coach on a ready-to-wear collection as well as handbags and accessories line. Last year, she designed a line of apparel, shoes and accessories for largest sportswear manufacturer Puma.
Lady Gaga recently launched a cosmetic brand called Haux Laboratories for Amazon. Rihanna’s cosmetics line Fenty Beauty, launched in 2017, is quite popular already for its broad inclusivity across skin tones and gender.
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These celebrities are leveraging their star power to venture into the beauty world. Model Kylie Jenner made waves with her brand and built a million-dollar company in a few years. She launched Kylie Cosmetics in 2015.
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