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Eid collection: Mahgul launches ‘Serene’ and ‘Gulban’, the keeper of flowers

04:19 PM | 31 May, 2017
Eid collection: Mahgul launches ‘Serene’ and ‘Gulban’, the keeper of flowers
Following the success of their debut luxury lawn earlier in May, MAHGUL introduces two brand new collections of luxury prêt-à-porter for Eid titled “Serene” and “Gulban” respectively, at exhibitions in Lahore at the MAHGUL studio on June 10th and in Karachi at Ensemble on June 17th.

As the name suggests, Serene channels a sense of clean minimalist in aesthetic, drawing on a paler color palette with a lighter technique of embroidery that is a mixture of appliqué and thread work.

Displaying Mahgul Eid, Serene 2017 (1).jpeg

Gulban, also true to its name, is inspired by different flowers, interpreted to create limited edition eye-catching prints for trousers that can be worn with a fusion sensibility and is based cotton, silks and georgettes.

True to the MAHGUL philosophy of presenting progressive fashion, both collections present silhouettes that are modern, reintroducing some signature MAHGUL cuts to create fashion that does not limit wearers but rather that lends itself to a diversity of occasions. Indeed the essence of Eid at MAHGUL is to embrace beauty and joy.

Displaying Mahgul, Gulban Eid 2017.jpeg

MAHGUL is critically acclaimed as one of the Sub-Continent’s most exciting fashion brands, having debuted at the prestigious PFDC Sunsilk Fashion Week platform in 2013. The brand is best known for their edgy, avant-garde interpretation of Pakistani design. Their vision is for each creation to juxtapose elements of fine art with high-end fashion. Currently, MAHGUL is housed at a standalone studio space in Lahore, Pakistan for Formal, Bridal, and Luxury Prét wear and this 2017, also debuted a line of limited edition lawn prints. The brand further stocks Prêt-à-Porter across Pakistan and are available to shop online. The brand has showcased consistently at the coveted PFDC fashion platforms and has been nominated four times in a row for Pakistan’s premier fashion honour, The Lux Style Award, as the country’s Best Emerging Talent and in 2016 for Achievement in Fashion Design, Luxury Pret (2016, 2017) and Achievement in Fashion Design, Bridal (2017). The brand has also been named among Pakistan’s best fashion brands by both Vogue and Elle India.

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Pakistani rupee exchange rate to US dollar, Euro, Pound, Dirham, and Riyal - 24 April 2024 Forex Rates

Pakistani currency remains unchanged against US Dollar and other currencies on April 22, 2024 Monday in open market.

USD to PKR rate today

US dollar was being quoted at 277.4 for buying and 280.4 for selling.

Euro comes down to 293.2 for buying and 296.2 for selling while British Pound hovers at 339.5 for buying, and 343 for selling.

UAE Dirham AED was at 75 and Saudi Riyal's new rate was at 73.25. 

Today’s currency exchange rates in Pakistan - 24 April 2024

Currency Symbol Buying Selling
US Dollar USD 277.4 280.4
Euro EUR 293.2 296.2
UK Pound Sterling GBP 339.5 343
U.A.E Dirham AED 75 75.8
Saudi Riyal SAR 73.25 73.95
Australian Dollar AUD 181 182.8
Bahrain Dinar BHD 740.55 748.55
Canadian Dollar CAD 201 203
China Yuan CNY 38.47 38.87
Danish Krone DKK 39.78 40.18
Hong Kong Dollar HKD 35.53 35.88
Indian Rupee INR 3.33 3.44
Japanese Yen JPY 1.86 1.94
Kuwaiti Dinar KWD 903.11 912.11
Malaysian Ringgit MYR 58.08 58.68
New Zealand Dollar NZD 164.22 166.22
Norwegians Krone NOK 25.61 25.91
Omani Riyal OMR 723.2 731.2
Qatari Riyal QAR 76.45 77.15
Singapore Dollar SGD 204.5 206.5
Swedish Korona SEK 25.31 25.61
Swiss Franc CHF 305.47 307.97
Thai Bhat THB 7.56 7.71

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